↳COMON is an independent agency blurring the lines between strategy, technology and creativity. They help marketers connect the dots between all stages of the user journey.
The rebranding was done having in mind the unique personality of the brand. It's all about the the expression of all individualites that makes COMON what it is, it focus on whats unique about each person to create a better collective.
The tought was simple, leave space for individual intervention within the main identity. Based on that we removed one of the "O" from the logo and left a blank canvas for everyone to fill. On supports like a notebook we used the tag line from COMON "What if?" to then again create a space for expression.
Concept, Creative Direction and Design in collaboration with COMON.
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